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Drive
New Traffic And Repeat Visitors To Your Web Site -- And Establish Your
Industry Expertise -- With These Great FREE RESOURCES!
If youre like a
lot of small e-business owners, finding time to write articles or maintain
a monthly newsletter can be extremely difficult and hiring a writer probably
isnt in your budget either.
But you know that
if you want to
1)
Increase the number of repeat visitors to your web site!
2)
Establish your credibility as an industry expert!
3)
Legitimately contact your customers and subscribers again and again to
promote your products and services!
then you need to
find a way to provide your visitors with current, quality articles.
But how can you do
this without the expense or loss of time that comes with hiring
a writer or writing the articles yourself?
Simple! You can
Take advantage
of the free articles that are ready and waiting on the web!
Did you know there
are web sites that devote themselves to collecting quality, timely articles
that you can use on your web site at absolutely no cost?
Its true! Articles
are collected from all over the web on almost every topic imaginable
-- and compiled at sites like List-Content.com ready for you to use
on your web site or in your newsletter.
The only thing you
need to do is include the authors name and link at the bottom of the
article. (Give credit where credit is due!)
If youre a regular
reader of our newsletter, youve probably heard me say this before
People dont come
online to buy! they come online to research!
Very rarely do people
come online with the attitude, I want to spend, spend, spend! (Sad,
but true.)
Instead, they come
online to find solutions to problems they have to comparison shop and
to learn what their options are.
So if you want to
increase your sales on the web, you need to
Stop selling people
and start solving their problems.
How do you solve
their problems? Simple! Provide them with free articles newsletters
eBooks e-zines etc that contain the exact information they are looking
for!
By providing your
visitors with the exact information they need, you will
1)
Establish your credibility as an industry expert
Answer their questions
and solve their problems, and your visitors will begin to see you as an
industry expert and trust you. Once they trust you, theyll feel comfortable
buying from you!
2)
Increase your traffic by making your web site sticky
People will see your
site as a valuable resource instead of some site thats trying to sell
them something so theyll come back again and again! And that means
even more opportunities to market your product or service to them.
But best of all,
you will give yourself
3)
A legitimate reason to contact them over and over again!
Youve established
trust. Youve established credibility. And youve developed a relationship
with them. Great! Now you have the perfect opportunity and excuse
to e-mail them.
You can send them
articles that contain valuable information as well as brief plugs for
your product or service.
Because your customers
and subscribers see you as a source of valuable information not a salesperson
theyll be grateful for your tips and advice and
More open to any
offers you present them with!
If your web site
is set up as a blatant sales brochure, its far more difficult to do this!
So if youre finding
yourself short on time, and you dont have the budget to hire a writer,
then you may want to take advantage of the free articles on the
following web sites
http://www.list-content.com
http://list-resources.com
http://infobot.net
http://www.web-source.net/articles/
http://ezinearticles.com
http://www.ideamarketers.com
http://www.mediapeak.com
http://certificate.net/wwio/index.shtml
But dont limit yourself
to these sites!
Obviously, if you
want your information to be of value to your visitors, then it must be
relevant. So if these sites dont turn up articles related to your industry
or niche, then try searching free content or free articles in the
search engines.
Youll be stunned
at how many sites offer this sort of free content for the taking!
If youre interested
in having industry news rotated through your site by an outside source
for free then you might want to check out http://w.moreover.com/site/products/webmaster/index.html
For absolutely
no cost, theyll automatically update news headlines at your site
from 1800 sources. You choose the subject that you want the articles
to be about (i.e. stock market, cars, relationships, etc.), and theyll
put the articles on your site. And it only takes about 5 minutes to set
up.
Of course, I should
warn you that there are a couple of disadvantages to using this kind of
service
1)
Their logo appears along with the news headlines and Im always cautious
about posting links and advertising that will send visitors away from
my site.
2)
The articles cant be archived at your site so if one of your visitors
comes back to read a particular article a second time, it will be gone.
When you write your own articles or use articles from a free content site,
the article will be posted at your site as long as you leave it there.
However, with that
said, this still may be a great option for some of you.
Important Note:
Dont limit yourself to these free content sites when looking for articles.
If you come across
an article that would be of value to your visitors, consider contacting
the author to request permission to use it. More likely than not, theyll
be happy to let you post it on your site or in your newsletter; after
all, its great publicity for them!
And dont worry
it doesnt matter that you didnt write these articles yourself. Your
visitors dont care. What matters to them is that youre providing them
with quality information that solves their problems.
Theyll see your
site as a valuable resource because thats where they found the
exact information they were looking for.
Of course, I highly
recommend making an effort to include some of your own articles at your
site. This is obviously the best way to prove your expertise and establish
your credibility.
When people read
your articles, they see you rather than your web site
as the resource. So not only do they value the information you give
them theyre more likely to carefully consider offers you make them (and
more likely to buy)!
However, until you
have the time to write the articles yourself or the money to hire a writer
the free articles found at such sites as List-Content.com are a great
alternative.
Youll get the benefits
of providing your visitors with quality information without the hassle
and expense!